Fine Cooking

 

WE HELPED A TRUSTED FOOD MAGAZINE reimagine itself as a food brand by creating a cohesive strategy to build an interwoven franchise: web, mobile, newsstand, and events.

DMD created a sleek new logo, rich color palette, and clever icons for digital and print. We developed a custom sans serif font set that’s modern and warm so recipes are easy to follow. DMD worked with Editor-in-Chief Laurie Buckle and her editorial team to develop a signature storytelling approach and a lush, recognizable photography style.

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